Ingredients That Nurture

We like to keep it simple. Hair is very delicate and can easily be damaged or destroyed. We believe in using pure ingredients, that have superior properties to nourish your hair and to keep it healthy. We love natural oils, vitamins and antioxidants, we avoid parabens, sulfates. We are always looking for the right ingredients to put into our products to give you the best results. Here are some ingredients that we love and why.


Baobab Oil

This powerhouse ingredient is loaded with fatty acids and vitamins A, D and E. This is a great oil to stimulate hair growth because it nourishes the hair follicle and scalp.


Jojoba Oil

Jojoba oil is a great ingredient for people with thick hair because it is similar to the natural oil your hair creates on its own. I like jojoba because it is not greasy or heavy, it relieves dryness and strengthens hair


Coconut Oil

Coconut oil has a great ability to retain moisture, we love it because it adds luster, shine and softness to hair


Sweet Orange Oil

Sweet orange oil has a soothing effect on irritated skin, it is both antiseptic and anti-inflammatory, which makes it perfect for those prone to dandruff and other scalp issues. I like that this oil infuses vitamin C into the hair


Lavender Oil

Lavender oil deep conditions the hair,

keeps it shiny, and helps control



Rosemary Oil

Rosemary oil stimulates the roots, improves hair growth, and increases circulation in the scalp.

What we exclude
Ever check the ingredients on your products? You might find chemicals found in car oil, toxic laboratories, or worse! Don’t stress, we obsess over our clean, non-toxic formulations so you don’t have to. 
Our Ingredient Blacklist
NO Parabens

Scientific Studies indicate that there may be a link between the ingestion of parabens and certain forms of cancer.

NO Sulphates

Harsh sulphates can irritate the scalp, inflame hair follicles and cause the hair to become dry and dull

No Mineral Oils

Paraffin and other petroleum-based products can clog the hair follicles and stop moisture from entering the hair shaft

NO Silicones

Silicones can cause excessive build up and clogging of the hair follicles leading to scalp ailments and hair loss

NO Phthalates

Research suggests phthalates are responsible for reproductive and developmental toxicity.

No Triclosan

Although it is not a key ingredient in many products studies suggest that triclosan may be harmful to the immune system

NO Artificial Dyes

Artificial dyes can cause skin irritation and exacerbate skin conditions.